New here? The very best resources on the web for real estate marketing & social media, including Facebook, YouTube, Twitter & WordPress blogging ..

The home search of the future

March 9, 2010

The home search of the futureHow do home buyers find a new home?

Home buyers start out with great expectations but usually end up settling for a combination of commuting time from their place of work together with other criteria, principally the $price range for their budget …
What if you could overlay data on a map [...]

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80/20 Rule for Realtors

March 8, 2010

80/20 Rule for RealtorsRealtors – Do Less, Accomplish More!
A few years ago I read the book, The Millionaire Agent, by Gary Keller (a must read for every real estate agent) and in this book he mentions that most Realtors have "busyness" rather than "business".
How right he was! 

This describes exactly how I felt most everyday working [...]

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10 Ways to Attract Buyers to your real estate blog

February 26, 2010

10 Ways to Attract Buyers to your real estate blogI am not sure which concerns me more;

The fact that so many agents tell me they don't get any traffic to their site or the fact they are excited by the website company's guarantee of 60 leads over 2 months.
Getting consumers to visit your site [...]

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Social Media challenges & results

February 16, 2010

Social Media challenges & resultsPlease help us understand what social media apps you are using !

The pace of change is escalating, are you keeping up with Google Buzz & Wave – just to name a couple of new innovative ways to interact?
Drew and I would love to get a better grasp of just what you [...]

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Google competes with Facebook and Twitter

February 10, 2010

Google competes with Facebook and TwitterIs Google BUZZ replacing the Google Wave?
Hey Realtors – did you wake up with a BUZZ in your Gmail inbox?
I did and from the looks of the dozens of blogs I read daily it seems the blogoshpere is buzzing with conversations about …
… Google just anounced its own Social Media Service, "BUZZ"
When [...]

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Goodbye MS Office | Hello Gmail

January 29, 2010

Goodbye MS Office | Hello GmailI have been set FREE by Google and Gmail! So Can You!

Everyday real estate agents ask me questions like:

What is the best phone for Realtors to use?
What is the best contact mgmt system?
What is the best email to use?

So I thought I would share a quick story with you …
For [...]

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Thank you Facebook Realtor Fans!

January 28, 2010

Thank you Facebook Realtor Fans!Thank you Facebook Fans –
all 3,284 of them!

 
Social media has become woven into the fabric of our lives enabling all of us to hear and be heard – Drew and Peter really appreciate the support and contributions from our fellow real estate agents on Facebook!
With you input WebRealEstateTools on [...]

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4 Critical Components to online success

January 28, 2010

4 Critical Components to online successDo you want a website or a strong online presence?
If you knew there were only 4 components to achieving online success, would you take action consistently?
We find that almost every Realtor we speak with wants to do more business online, yet most are not willing to do what it takes!   
So we [...]

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One of the biggest mistakes bloggers make

January 26, 2010

One of the biggest mistakes bloggers makeRealtors, you might never guess this one either …
and it's so blatantly obvious to those of us "in the know".
How many of you create your posts and pages in Microsoft Word?
Do NOT, repeat DO NOT compose your blog post in Microsoft Word and then just copy it directly into [...]

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The best place to comment?

January 13, 2010

The best place to comment?Where are you more likely to take the time to comment?

Every day we scan and read blogs, forums, Facebook pages but few take the time to comment or add to the conversation.
That's a crying shame!
Sometimes the blame can be laid at the door of the software creators or sometimes the blog [...]

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Are you ready for 2010?

December 30, 2009

Are you ready for 2010?The end of the year is a great time to reflect back ..

… on what goals you did and did not achieve, time to reflect on your daily actions.
 
Were they smart & effective or busy & non-productive? Our hopes are that you achieved your goals and have a clear direction for [...]

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New Real Estate Forum

December 10, 2009
Real Estate Forum

New Real Estate ForumInteract on our real estate forum

Forums are really great for getting the conversation going. Unlike blogs, visitors can start new threads, ask questions and interact with other Realtor professionals.
 
Drew and I look forward to your participation in creating a better real estate community.
Here are the current forum discussions:

Advice for new real estate [...]

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How to lose clients – or not! Part 5

December 7, 2009
google-searches

How to lose clients – or not! Part 5How to attract home buyers and sellers who willingly ask you to help them buy or sell real estate.

This is part 5 of a series of articles. We already discussed how your potential clients "size you up".
They "Google" you to see what you are all about (just [...]

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Contact Mgmt Systems for Realtors

December 1, 2009
CRM for Realtors

Contact Mgmt Systems for RealtorsWhich Contact System do you use for your Real Estate Business?
Recently we polled our Facebook Fans to see what CRM systems they were using as a platform for their real estate marketing endeavors, see what they have to say …
I was quite surprised at how many systems were being used, to [...]

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Facebook Apps for Realtors

November 25, 2009
ToDoLists | Facebook

Facebook Apps for RealtorsFacebook may be the single greatest tool for Realtors – period.
Still not sure how to use Facebook for your real estate business …
… We get this from Realtors all the time!  No worries, we have put together the below list of some of the top Facebook apps to help you get the [...]

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Offline social communities are in the ICU

November 20, 2009

Offline social communities are in the ICUActually, offline social communities have been declining for decades ..

… Bridge & Bowling Clubs, Kiwanis, even the Masons are now in the ICU on life support!
Lets revisit 2000 when Robert D. Putnam published a book entitled Bowling Alone : The Collapse and Revival of American Community, The collapse and [...]

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Real Estate Graffiti, under arrest?

November 19, 2009
Graffiti

Real Estate Graffiti, under arrest?No, the Cop's are not looking for us!

We did this online for a bit of fun – you can too if you go to the URL at the bottom right of the image …

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Who has got time for all this Social Networking and Blogging Stuff?

November 10, 2009
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Who has got time for all this Social Networking and Blogging Stuff?How do you have time to sell Real Estate …
… and spend time on Facebook, Twitter, Youtube and all the other Social Networking sites?
Why is this important? Consider this fact:
25% of pages viewed in the US are Facebook pages
So, yeah – you need to [...]

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Are you following your passion?

October 29, 2009
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Are you following your passion?
How do you know if you are following your passion?

One easy way to know is by asking yourself some simple questions …

Do you absolutely love what you are doing each and every day?

Do you wake up excited to go to work?

Do you desire to learn as much as you can about [...]

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What consumers don’t see in an IDX home search

October 27, 2009
vow-no

What consumers don’t see in an IDX home search
So you have a website with an IDX home search …

… or you may possibly have a VOW compliant website (we explain the difference here)

You have paid good money to have an IDX or VOW real estate search embedded in your blog/website and you pay a monthly [...]

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How to automate your Facebook and Twitter content

October 26, 2009
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How to automate your Facebook and Twitter content
Should you schedule with Tweet Later or Automate with Google Alerts?

There is a time and place for everything! 

The best online strategy is balanced to provide current, up-to-date relevant content. 

Social Networking sites like Facebook and Twitter are far too important to expect that you can achieve success with only one strategy. 

The [...]

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Does Social Networking Result in More Closings?

October 16, 2009
yes

Does Social Networking Result in More Closings?Facebook, Twitter, YouTube, and Blogging …
I get asked this question all the time: “Can I really close more business using social networking sites like Facebook, Twitter, YouTube, and a blog?”
The answer is YES!
I know that many are skeptical, so I interviewed quite a few REALTORS® to find out what [...]

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Announcing the contest winner

October 15, 2009
Congratulations

Announcing the contest winnerAnnouncing the winner of a FREE fully optimized WordPress blog! 
Not just any blog, a completely custom blog for your real estate business!
After a short delay due to Drew’s bout of flue we are ready to announce the winner. It actually wasn’t easy as we had some really great entries, but at [...]

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How Banks treat home buyers

October 10, 2009

How Banks treat home buyersKris Berg is a blog writter that we have great respect for in the real estate community
Kris writes on her own blog and as a columnist for Inman news. When we saw what she had put togeher here we litrally cracked up!
It would be even funnier if it wasn’t so close to [...]

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Tech Tuesday and The Tribe

October 8, 2009
tribal

Tech Tuesday and The TribeFacebook, Twitter, Youtube & Blogging …
What is it really all about?
I had the pleasure of being one of the panelist for the opening session yesterday at Tech Tuesday at the CAR Expo held in San Jose:
Opening Session: Text, Tweet, and Sell: A Dialogue on Tech’s Possibilities for Today’s Agents
Presenters: Ted Mackel, Drew [...]

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